Leveraged List Building Techniques
Earlier today I received a message from a buddy, Brian, who was having a hard time building lists for his niche. Now to give some background on Brian, he is in a different situation than most people. He has a few products and sales letters already in place. He just has not been building himself a list(big mistake I know). I gave him my general tips for getting a list together. Ones I have used and still use to gather prospects in my niches.
Lets say you have absolutely no product. All you have are some keywords you have done your basic market research on. Right away, go get yourself an Aweber account. They are hands down the easiest to use for e-mail marketing and its cheap. Only 20$ a month and you get to make unlimited lists. They even have tutorials to walk you through creating a list and making your first opt-in form.
Once, you are all setup with your Aweber account, put a link to either a squeeze page or include your opt-in form on your market research blog. This could be on a blogger blog, youtube description, your own domain with the squeeze page html on it, etc. Let your imagination run wild.
(If you don’t know what a squeeze page is have a look at DoubleYourDating.com .Its also one of the best examples of a squeeze page for you to model yours off of.)
Another tip I recently heard from Frank Kern and Matt Trainers latest video(thanks guys) was placing the opt-in form in the upper right corner of your page. As you see here on my site! It increases the chances of a prospect opting-in to your list.
Its even better when you know the market is eager to buy your products or you already have them buying. Its like building a preemptive strike on the market. In the mean time you can market affiliate products to the prospects and build that oh so vital relationship.
Have fun with it!
-Ryan




June 25th, 2008 4:49 am
Ryan, all good tips on listing building. I agree with you on using
aWeber - one of the best.
Only thing I would add - I have found providing a professionally designed
graphic next to your opt-in form increases your sign-ups. Just an image
of your ezine, newsletter or guide - works wonders!
Cheers,
Titus