Google has been extremely busy launching lots of new ad features. Recently I posted about the Adsense team testing another ad type with little scroll buttons(Link: Adsense Scroll Ads). I personally didnt think that was such an effective ad type. Mainly due to the fact that there are tiny buttons that normally people wouldnt click on.

This ad however is a much better step for the Adsense team. Its basically like the auctionads or minimall look. Easy to navigate small checkout ads. These ads seem much more inviting and simple. I’d be curious to see how well they convert in the long haul for these shop owners. I might have to test them out myself.