Ryan Yockey | SEO | Marketing | Coding Tips and Social Media News

5 Reasons Being Helpful and Friendly Pays Off

June 20, 2009 - Comments

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The friendly and helpful interaction with people can really go a long way in developing your personal brand online and offline. When you start a one on one dialogue with someone new or old you have the chance to directly interact and impact their lives. In the process this can benefit you in more ways than you may have initially thought.

1. More traffic

The time you spend to develop a relationship with someone new pays off in dividends, especially when you help them. Lets say for instance you helped one person through a coding issue. This new person you personally interacted with is likely to come back and see what you are doing on your website more often than the normal user. They are also more likely to recommend you/your website to a friend. Of course everything here hinges on you accomplishing the task they want to get done.

2. Meet new people

You are building a relationship. This new person now has talked to you on a personal level and knows you more than the average user. Meeting new people can lead to many things down the road, but the sheer greatness of meeting them is enough to keep you helping and being friendly for a long time.

Everyone Has The Same Idea

June 18, 2009 - Comments

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This has come to my attention more than once. When I will be working on a personal project for a while and getting really into it. I come to find someone else has produced a similar product or the exact same thing I have made. Now immediately what has gone through my head in the past is a mix of if I need to keep pursuing this project or ditch it. Here is how I asses my projects and whether I need to continue or ditch it.

Do you have an edge?

I take a hard look at what the new competition has. I will buy the product/service and use it like any other user. This way I can actively have an idea if my product will be released with the same or, from what I see, as a better set of benefits. Interact with the community and see what their problems are with the product/service early on and if you can solve or have solved them in your own product/service. This is one of the most major factors in deciding whether to move forward with the project or not.

New Site Design Explained

This last weekend some of you may have noticed the change in my blog (See the pic below for a comparison). Lets break down why I chose to do what I did and a few lessons you can take away to use on your own blogs.

1. Personalize It
As you can see my old blog was [...]

Beachbody Marketing - An In Depth Analysis

Lately I can’t help but be completely sucked into and notice the marketing efforts Beachbody puts forth for their products. Beachbody is truely a company which knows how to attack the marketplace from every possible angle and constantly build upon their position. In case you don’t know what Beachbody does or why I think its [...]